How to Combine Traditional Pr With Your Digital Marketing Strategy

 

 

 

 

 

 

How to Combine Traditional Pr With Your Digital Marketing Strategy

Enter traditional PR. Press relations have always helped deserving brands get the coverage they need, so why not combine it with your digital marketing?

Read on to learn how to combine traditional PR with your digital marketing strategy and why it matters in 2020.Why should you combine traditional PR with digital marketing?

Combining PR with your digital marketing

Strategy expands your reach and success as a business. It helps you reach more people and publishers. Boost revenue Japan phone Number and augment the perception of your brand.

There are two distinct types of pr traditional and digital. While they are similar and have shared goals, they have different ways of achieving those goals. Consequently, it’s important to make a distinction between traditional pr and digital pr.

Traditional PR involves press relations and

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Management that focuses on channels such as the printed press niche print publications radio and of course television.

Digital pr refers to press relations conducted via digital means. Social media websites blogs influencer collaborations, video hubs and so on.

On the face of it, traditional pr and digital marketing strategies appear quite disparate. But they actually have shared methods that can work with each other to help you achieve your goals.

For instance, a core part of digital marketing is winning links. Valuable backlinks equate to good seo, and the way to win those links. Pr-style outreach.

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But what about traditional pr. Well one goal or pr is to tell stories that boost brand perception to your customers. Digital marketing uses content marketing to let you tell these stories via owned channels such as your onsite blogs.

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There are just examples of why marrying pr with digital marketing is such a viable strategy in 2020. But how else can you achieve this.

How can you integrate traditional pr into your existing digital marketing strategy.
There are myriad ways of integrating traditional pr with digital marketing. Here are just a few examples of how you can achieve this for your own agency.

 

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